E-commerce data analytics

This is a side project identifying key insights of e-commerce business out of Zappos’ open source data. In this project, several data mining and predictive modeling techniques were used (eg. Regression, K-means clusters) as well as exploratory analysis and data visualization.
The final report could be viewed here:
E-commerce data analyitcs

Please leave a message below if you want to discuss about it! 🙂

Copyright to Lily Qian Zhao

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